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- PRESS, Page 74No. 2 and Trying HarderThe Washington Times bags a politician, but can it win respect?
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-
- Just like an eager young hunter, the Washington Times is proud
- of its first big trophy: Congressman Barney Frank, whom the paper
- bagged in a story two months ago about a male-prostitution scandal.
- The paper followed up that scoop two weeks ago with claims that
- Frank and other Congressmen used the private House of
- Representatives gymnasium for sexual frolics. Though editor in
- chief Arnaud de Borchgrave bristles at the notion that the Times
- is turning to tabloid-style journalism to make its mark in the
- nation's capital, he slyly promises "more to come." Some
- Washingtonians may take that as a threat.
-
- Until the Frank expose, few people viewed the Times, founded
- in 1982, as a serious menace. The newspaper, after all, is owned
- by investors who are members of the Unification Church headed
- by the Rev. Sun Myung Moon, whose ambition is to lead a worldwide
- theocracy. Yet many critics who dismissed "the Moonie paper" in the
- early days are now taking a second look. Slowly the Times (circ.
- 103,539) is moving toward acceptability.
-
- Beyond revelations about Frank, the paper has scored its share
- of scoops -- some substantial, others ephemeral. Reporters earn a
- bonus for each exclusive. The Times covers conservative politics
- well and wielded influence during the Reagan Administration. But
- in the age of glasnost, the paper's strident anti-Communism seems
- out of touch and its editors are struggling to find a new voice.
- So far, the results are mixed. "It's very difficult to be a
- tabloid, a sensationalist paper and a respectable paper at the same
- time," says Stephen Hess of the Brookings Institution.
-
- In the early days, the Times often misstepped. Wire copy on
- Moon's conviction for tax evasion was doctored. The news room
- became a revolving-door work place, with constant turnover and
- inexperienced staffers. During last year's presidential race, the
- Times, pursuing a rumor about Michael Dukakis' receiving
- psychiatric treatment, twisted a quote from Dukakis' sister-in-law
- to manufacture a headline: DUKAKIS KIN HINTS AT SESSIONS. Two
- reporters quit in protest.
-
- De Borchgrave blames the Dukakis error on deadline pressures.
- "It's one boo-boo that we are faulted for every time somebody comes
- to interview us," he complains. But that was not the only slip.
- Last June the newspaper teased readers with a story about a
- homosexual call-boy ring that allegedly involved "key officials of
- the Reagan and Bush Administrations." Only minor Administration
- officials were identified.
-
- Despite such fishing expeditions, the Times is a colorful
- alternative to the sometimes staid Post. Hard-driving local news
- coverage, an award-winning sports section and provocative cultural
- writing make the paper a fun read. Amid reams of conservative
- commentary, it delivers scoops on such diverse matters as
- sewage-plant woes and Redskin-ticket scams. The paper covers the
- city's black community in greater depth than the Post. Still, while
- Ronald Reagan doted on the Times's conservatism, George Bush merely
- includes it among the six papers he reads each morning. And nothing
- yet convinces Post managing editor Leonard Downie Jr. that the
- Times poses a threat. Says he: "They appear to print a lot of
- things that we didn't think were quite ready to print."
-
- The Times's worst enemy is not the Post (circ. 812,419) but a
- continuing credibility gap spawned by worries about Moonie
- influence. Initial fears of brain washed zombies running the
- newsroom were unwarranted, but Moon's associates still plop down
- subsidies of at least $25 million a year to keep the presses
- rolling. (Estimated losses to date: $300 million.) "You'd have to
- be the village bloody idiot to imagine that they aren't trying to
- get a return on investment," asserts James Whelan, the paper's
- founding editor, who left in 1984 complaining about church
- interference. But staff members say the owners are in for the long
- haul. "These guys are religious," says assistant managing editor
- John Podhoretz. "So they're used to the principle that they don't
- get everything in the short term."
-
- The real influence of Moon's backers does not lie in picking
- front-page stories. They realize that if the paper commands
- journalistic respect, it offers an avenue to prestige and power.
- Thus few overt church fingerprints appear on the five-day-a-week
- paper. But some critics, like former editorial-page editor William
- Cheshire, who departed in 1987 amid charges of church meddling,
- sound warnings about a private church agenda. "They're not going
- to put up that money for a newspaper and not have any control over
- it," he says. DeBorchgrave waves away such charges. "We are a
- secular newspaper," he contends. "Religion is utterly irrelevant
- to what we do."
-
- Many people wish Washington had a better second paper. Laments
- a former Times reporter: "It's too bad, because this town needs the
- competition." With a newsroom staff of 250, the Times cannot best
- the Post's 514 editorial employees on big stories, so it must
- practice guerrilla journalism. "This is the second paper in town,"
- says Podhoretz. "We have to speak louder to be heard." Sheer
- decibels and suspect scoops, however, fail to defuse doubts about
- the owners' intentions.